Apple has begun putting up teaser pages on its online stores for
a "one-day shopping event" that will take place around the world this
Friday.
The Cupertino, Calif., company is keeping holiday tradition alive this
year with its annual Black Friday sale, though it has yet to reveal what
items will be on sale this Friday. Commonly referred to as Black
Friday, the last Friday of November is usually the biggest shopping day
of the year in the U.S.
Apple's Black Friday deals last year were fairly modest: $101 off iMac, MacBook Pro and MacBook Air systems,
$41 off the iPad, a $21 discount on iPod touches and $11 off the iPod
nano. Other deals included small discounts on accessories such as
wireless base stations, keyboards and the Magic Trackpads and Magic
Mouse.
Traditionally, third-party retailers have undercut Apple's promotion
with their own discounts for the start of the holiday shopping season.
In its most recent quarterly earnings conference call, Apple said it expects revenue of roughly $37 billion in the December quarter. Given that the company is known for its conservative estimates, some industry watchers believe Apple could top the $40 billion mark this quarter for the first time in its history.
In its most recent quarterly earnings conference call, Apple said it expects revenue of roughly $37 billion in the December quarter. Given that the company is known for its conservative estimates, some industry watchers believe Apple could top the $40 billion mark this quarter for the first time in its history.
Sorces: AppleInsider
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